Tagged: marketing

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Marketing, Sales, Value & the Customer Journey

As a marketer, I’ve spent many years interacting with sales teams. As a matter of fact, I’ve been a card carrying salesman myself. So I can definitely identify with the challenges facing both marketing...

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Disruption. Are you prepared for change?

This week is #CES2016. I’ve always loved watching the solutions that come out of this conference that create disruption. Being a digital native that grew up with technology, I’ve always believed that it could...