Tagged: lead generation

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Marketing, Sales, Value & the Customer Journey

As a marketer, I’ve spent many years interacting with sales teams. As a matter of fact, I’ve been a card carrying salesman myself. So I can definitely identify with the challenges facing both marketing...

Personal Marketing 1

How to Make Marketing Automation Personal

We’ve heard it before and we’ll hear it again. I’ve lost count of how many times I’ve heard friends, family and colleagues talk about the frustration of SPAM. Emails and correspondence that is irrelevant...

find and market your target audience effectively 0

Finding and Marketing Your Target Audience

Identifying your potential customers should always be one of the first things you do when beginning your marketing automation. This process of finding your target market needs to be done with thought and careful...

lead management lead nurturing leads webinar slideshare 2

Looking at Leads

We get it. things happen and circumstances change plans. The live Mautic Hangout was an incredible experience but don’t feel bad if you missed it. This is your chance. If for some reason you...