Category: Blog

Introduction Email Marketing Series Marketing Automation 7

Email Open Tracking & How It Works

This quick post is the beginning of a short series entitled Marketing Basics. This new series will share some basic marketing automation 101 information. In this short post we’ll explore the concept of read-receipts as they were historically defined and then the more modern email-tracking as done by Mautic and other marketing automation software. Throughout this series we’ll cover a variety of topics as it relates to marketing and marketing automation from a beginner’s standpoint. 

Get Involved in Open Source 1

Mautic Needs Your Help

This week we’ve seen a lot of big news. First, a leak over the weekend shared the unexpected news that Microsoft was looking at potentially acquiring GitHub (and then subsequently announced yesterday morning the...

Mautic 3 Future of MarTech 2

The Future of MarTech

Originally published on http://dbhurley.com/headless-marketing-automation/ Yesterday I released a blog post entitled Looking Ahead at Mautic 3. This blog went into great detail on why I believed a Mautic 3 should be considered next on our...

gdpr mautic eu policy regulation 11

Mautic and GDPR

Originally published: http://dbhurley.com/mautic-and-gdpr One of the hottest topics circulating the internet these days is the upcoming legislation surrounding GDPR being put into effect on May 25, 2018. Companies of all sizes are closely watching...

Moving Marketing Automation Feature Requests Mautic 2

Moving Feature Requests

Every project is different. As a result every project has different methods and processes for how things are handled. In the case of software projects using GitHub (as Mautic does) for code and issue...

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Mautic 2.12.0: The Search for Meaning

The influx of data within our organizations continues to rise. We are tracking every click, every open, every visit. Marketing automation solutions are taking these tasks to a whole new level. More channels of...

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Navigating the Digital Marketing Maze

AI. Big data. Predictive marketing. As marketers, we get incredibly excited about what these new digital marketing solutions will bring to our bottom lines. They mean that we will be able to reach more...