Whichever way the balance of power is structured, it is important that alignment occur with marketing and sales in how they represent the brand.

Choosing the right form to use in a campaign can be confusing.  This tutorial explains which form you should use to achieve the results you want.

The trick to really understanding how to apply these technology trends to your organization is to begin by thinking about what you are trying to achieve.

Meet Takuro Hishikawa, a Mautic community member from Japan and Concrete5 specialist, this month's Community Spotlight!

The ability to deliver your email marketing campaign is not based on whether you can sidestep spam filters. It is in your ability to develop trust.

Community is more than simply a group of buyers. Community seeks to connect with your brand. They've connected to your central idea and want to share it.

A well developed marketing strategy and effective automation solutions can monitor patient actions and create a more aligned patient experience.

Lately, we've seen many businesses offer “free marketing automation software”. But are they? Mautic is free and will be forever.

 On one hand, there is the marketing team. They are a creative group that wants to bring value by developing campaigns that win awards.

Meet Jeff May, Mautic community member and this month's Community Spotlight!