The Value of a Mautic Meetup
I’ve recently had the opportunity to travel across multiple cities in Europe attending and speaking at a number of Mautic Meetups. I’ve always enjoyed these types of trips because it allows me to see and experience firsthand the power of local meetup groups and the various unique aspects associated with each. One of the greatest mistakes an open source community can make is believing in the complete and total homogeneity of its members. Understanding the differences that make each region special is an important part of building a successful community. Differences should be embraced and not suppressed. Another incredibly important aspect of these Mautic Meetups is the opportunity it provides to those who attend. Let me explain why I think this is so important. When there is a large, global community of volunteers the individual member can tend to feel lost. They can begin to feel as though their voice doesn’t matter or even more importantly, they feel they are not able to find the help they need. As a result of these feelings their engagement in the community begins to lag and eventually they slowly fade out of the community. This is highly detrimental to the long-term success of the individual but also the community. For this reason the Mautic Meetups are a highly valuable and powerful way to get and stay involved in the Mautic community.
Here are a few reasons why these Mautic Meetups are so important and so powerful. First, Mautic Meetups connect you to others in the local community. Instead of a new volunteer entering a community and feeling overwhelmed by the sheer size and depth of the community they can find a local connection and smaller sub-group within the community. This smaller group shares many common connection points which make the relationship able to be established naturally and based on existing familiar circumstances (e.g. language, time zone, government laws, business struggles, etc.). These local communities still share the vision of the global community and provide access to all the many areas of the overarching greater goals but filtered through a much more manageable group. You gain all the value of the global community without the overwhelming feelings which might accompany the massive volume of information found in a large community. I cannot express enough how valuable this is. Of course connecting with a local community provides a variety of ways to help individuals not only get involved to improve the community but also for personal reasons as well. This leads to my second point.
Mautic Meetups help individuals learn and grow their own skills and abilities. A local group of individuals meeting face-to-face provides an incredible personal opportunity for people to challenge and expand their own thinking while at the same time learning new ways of improving their skills. The best way to experience personal growth and success is not through sitting in a vacuum but rather when your thinking is tested and challenged. When you are forced to defend the reason why you do something or more importantly learn of a better way of doing something you encourage growth. You can refine your skills in these close interactions and you can expand your abilities through the collective mindshare of the group. There are all types of studies and reports that have been done demonstrating the value of these interactions and a quick Google search reveals the many positive outcomes from these types of meetings. A Mautic Meetup provides an excellent way for individuals to make the most of these opportunities. But finally, looking beyond the community benefit, looking beyond the personal benefit, I would lastly suggest that these meetups provide an opportunity to experience something else.
Mautic Meetups provide a way to improve your business success. You see, as you grow personally and as you connect within the local (and global) community you will begin to build relationships. As you build relationships and improve your personal skills and abilities you’ll begin to identify connections and ways in which your skills and talents (business offerings) can provide value to others in the group. You’ll find that just as the community is not a perfection homogenous gathering of individuals, the local meetup also has a range of complementary skills, abilities, and talents. You will be able to share ways you can help others and grow your business. But that’s only half of the business success value derived from being a part of a Mautic Meetup. The second way your business will see success is through the increased outward network found as well. You see, when you are in a community and actively involved there is often great intrinsic value. You may not directly see how your time spent in a meetup is valuable (though many times you will) but you will indirectly experience the effects of these relationships. Your name and your business offerings will be in the minds of others and will come to the surface in other conversations. Not to mention you’ll be always improving your products and your offerings as a result of the ever-changing improvements you are making in your skills and abilities (mentioned above).
Ultimately being involved in a local Mautic Meetup brings many opportunities for growth and success and connects you to the global Mautic community. The investment of your time in these meetups is well worth it. I am confident you will find immense value in visiting and attending these Mautic Meetups and after spending a few weeks experiencing these meetups in person I can very quickly point to specific examples for each of the above points. If you’re hesitant about getting involved in a local meetup let this be an encouragement to you to get involved. Start by attending one, take away everything you can from these times and be a bit selfish about it. I am confident once you do this it won’t be long before you’ll be an active and engaged member and eventually, who knows, you might be leading a Mautic Meetup of your own. And when you do, please be sure to let me know!
Be on the lookout for more tools to help you organize a successful Mautic Meetup.